CASE STUDIES:

At the local level, Alpine Valley's bottled water business was one of the largest. Their desire to expand into the coffee business at a national level brought them to us. After designing a new website for them targeting the "national coffee consumer", we constructed and maintained a targeted paid search campaign.

Together the two elements combined to increase product sales conversion from a non-existent 0% to a consistent and sustainable 6.6% over just a 5 month period. Alpine's sales and market share continue to grow today.

Services: Paid Search Management; Website Re-Design; Strategic Advisors

"This is the one company I have found that gives me the shortest path to connecting the dots between my web based marketing programs and our business objectives.

For more than a year now, they have demonstrated their on-going expertise in paid search marketing (PPC). Their methodology, design, strategy and website conversion techniques have helped to generate exceptional results for my North American businesses.

I strongly recommend them to any business owner wanting to achieve significantly more from their investments in web programs and initiatives."

To have any chance at generating sales you must have traffic. Grow Systems had plenty of traffic, but came to us because much of that traffic left their website within 8-10 seconds of entering the home page alone. Those that made it beyond the home page "bounced" at the individual product level pages.

A detailed client interview was conducted to gain insight into their market and customer needs. We used the data gathered during that interview to redesigned a new ecommerce driven website targeting their typical buyer and addressing many of the usability issues discovered. The first goal was to make a customer friendly, useable site to lower abandonment rates and keep the traffic they currently had. Once that was achieved the ability to generate additional sales was addressed.

Services: Website Redesign

Growth Coach is a national franchise leader in business coaching. With rising pay-per-click costs, it was evident that increasing brand awareness to increase leads was becoming very expensive. We took over management of their paid search program and developed strategic landing pages targeting individual keywords and phrases that converted highest. The objective was to increase brand awareness and franchise leads at a cost per lead that would allow Growth Coach to keep it's brand in the top of the search results.

Services: Paid Search Management; Landing Pages

"When we realized our website was no longer a reflection on our organization we started evaluating companies to assist us with a completely new site. We were very impressed with your knowledge and consultative approach to the project.

We wanted a new site to enhance our image to prospective clients and provide a valuable resource for our current clients. In an increasingly crowded marketplace we felt an urgent need to establish our name and process as a brand and wanted the site to reflect what we do, not what we sell.

The feedback we have received from our clients and prospects has been extremely positive. Our salespeople are finding the site a valuable resource and are quick to use it as a reference tool. We are beginning to see our position rise in the search ratings as more search engines are finding the newly designed site."

Mike Lahm, President
Cincinnati Time Systems

Services: Website Redesign

"I wanted a group that would truly collaborate with me, listen to my needs, recommend strategic direction, and work on improving my website's conversion. I found that and more...

They analyzed my site, developed a plan to turn it around and achieve success, and then implemented that plan. Beginning with a complete site re-design based on my customers' perspective and a robust new backend infra-structure, they created a site that not only spoke to my target audience, but continues to move my business in the direction of success today."

Deborah L. Smith, President
Parents With Nannies, Inc.

Services: Website Redesign; Paid Search Management; Strategic Advisors; Website Analytics

In the highly competitive and heavily saturated Merchant Account industry, generating leads and sales using paid search can get extremely expensive -- especially if your "clicks" do not "convert" once they arrive at your site.

That is exactly what Eagle Merchant Services was faced with when they came to us for help. The goal: Increase both merchant account leads and equipment sales while keeping paid search costs focused on only keywords that converted visitors. Using landing pages combined with a targeted and carefully monitored paid search campaign, Eagle increase conversion rates over four times more than their current position.

Services: Landing Page Development; Paid Search Management